adventurechick 0 #1 October 24, 2007 Hello skydivers! I am currently in a Marketing Research and Analysis class and for a project due in a few days I must have many surveys completed!! If you could possibly fill out the survey below I would appreciate it!!! Thank you so much!!!! Brand Judgment Thank you for taking the time to participate in our survey. The results are completely confidential. Please rate the following questions on a scale of 0-3, 0 being the lowest in reference to importance and 3 being the highest. How important is price? 0 1 2 3 How important is customer support following the purchase of your computer? 0 1 2 3 How important is the reliability of the computer? 0 1 2 3 How important is compatibility when deciding to purchase a computer? 0 1 2 3 How important advancement of the technology used in the computer? 0 1 2 3 Please rate the following questions on a scale of 1-5, with 1 being the lowest and 5 being the highest. Do you think that Dell has a god price? 1 2 3 4 5 Do you think Dell has adequate customer support? 1 2 3 4 5 Do you think that Dell offers a reliable computer? 1 2 3 4 5 Do you think that Dell offers a compatible computer? 1 2 3 4 5 Do you think that Dell offers a technologically advanced computer? 1 2 3 4 5 Do you think that Apple has a god price? 1 2 3 4 5 Do you think Apple has adequate customer support? 1 2 3 4 5 Do you think that Apple offers a reliable computer? 1 2 3 4 5 Do you think that Apple offers a compatible computer? 1 2 3 4 5 Do you think that Apple offers a technologically advanced computer? 1 2 3 4 5 We appreciate your time and participation in this survey. PMS #449 TPM #80 Muff Brother #3860 SCR #14705 Dirty Sanchez #233 Quote Share this post Link to post Share on other sites
monkycndo 0 #2 October 24, 2007 QuoteDo you think that Apple has a god price? 1 2 3 4 5 Freudian?50 donations so far. Give it a try. You know you want to spank it Jump an Infinity Quote Share this post Link to post Share on other sites
tweak 0 #3 October 24, 2007 I'm missing the punch line obviously... Seriously??? Quote Share this post Link to post Share on other sites
cocheese 0 #4 October 24, 2007 All i want to say is: We goota save those who have "dial -up" service before they kill themselves. Quote Share this post Link to post Share on other sites
pirana 0 #5 October 24, 2007 I can only speak to Dell. Price - You get what you pay for. Their primary market is people who want a computer cheap. That is what they get, a cheap computer. Support - Dell sucks. I have firsthand knowledge of their philosophy about price, service, & profit. Reliability - Directly dependent on price. Comparing machines of supposed equal performance ability, you will generally find Dell to be cheaper, and less reliable. It's really just a matter of economics and each company deciding what their primary market is. Dell has decided to be the Wal-Mart of personal computers. Which is fine, as long as purchasers know that going in. You also need to learn to ignore all the industry awards where they all pat each other on the back." . . . the lust for power can be just as completely satisfied by suggesting people into loving their servitude as by flogging them and kicking them into obedience." -- Aldous Huxley Quote Share this post Link to post Share on other sites
normiss 818 #6 October 24, 2007 in a business environment, I wouldn't be quite that hard on Dell. They have very attractive leasing programs that the bean counters love, the business support isn't bad - of course it always helps to have a skilled staff in house. Add numbers (quantity) to the equation and they're as good as any other product for the price. Yes, IBM's are better...at almost 3 times the price they should be. Apples are not on the corporate environment by a huge margin. They account for less than 10 % of desktops worldwide. Laptops sell better, generally in the consumer market. Quote Share this post Link to post Share on other sites
iluvtofly 0 #7 October 24, 2007 How important is price? 3 How important is customer support following the purchase of your computer? 3 How important is the reliability of the computer? 3 How important is compatibility when deciding to purchase a computer? 2 How important advancement of the technology used in the computer? 3 Please rate the following questions on a scale of 1-5, with 1 being the lowest and 5 being the highest. Do you think that Dell has a god price? 4 Do you think Dell has adequate customer support? 4 Do you think that Dell offers a reliable computer? 5 Do you think that Dell offers a compatible computer? 5 Do you think that Dell offers a technologically advanced computer? 5 Do you think that Apple has a god price? 4 Do you think Apple has adequate customer support? 1 2 3 4 5 (Don't Know) Do you think that Apple offers a reliable computer? 5 Do you think that Apple offers a compatible computer? 5 Do you think that Apple offers a technologically advanced computer? 5 Quote Share this post Link to post Share on other sites
Nikki_vZ 0 #8 October 24, 2007 I was one of them for 6 monhts..... Quote Share this post Link to post Share on other sites
adventurechick 0 #9 October 24, 2007 I need 5 more surveys filled out if anyone can help out!! Thank you! PMS #449 TPM #80 Muff Brother #3860 SCR #14705 Dirty Sanchez #233 Quote Share this post Link to post Share on other sites
