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kevin922

Nothing but bad news...

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Guys and Gals -- just for the heck of it I searched for "skydive" on cnn.com (yes I was bored today). I wasn't expecting anything to come back (that was of valid skydiving news) - unfortunately to my surprise (or lack of surprise) all that came back was story after story of plane crashes, accidents, and bad news. Is there ANYTHING we can do to get places like CNN and AP to cover some GOOD skydiving stuff? Perhaps do some major patriotic jump for the WTC/Pentagon tragedy, or raise some money somehow or something?

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Groups such as "Jump for the Cause" do major events every so often but it seems that they never make it to national news levels. Only local or regional news ever seems to cover it.
Part of the news appeal to our sport comes from the fact that we are viewed as an outside culture / insane culture. Not many news reporters have taken the time to learn about the beauty and grace that is possible in our sport. There was a piece that ran on NBC's global websites not too long ago about the World Air Games and who won them. It mentioned soem of the competitiors by name and showed video of them. Very positive for us....
Its lots easier to get the general wuffo public excited about "Skydiver dies when his parachute fails to open!" then about "Skydivers make a 300 person formation". To the wuffos thier rational seems to be, If you can get 2 people to make a formation, how hard is a couple more?
I know that when we had a heart attack fataility earlier this year at my DZ the news crews were there the next day to do a piece for evening news. But when the women at the DZ set a new state record of a all women 16 way, no one cared about it. While the news piece was a nicely pieced together story, it still had to do with the bad aspect of the sport and not the happy stuff.
Be safe, be smooth, be fast..... and most importantly.... be phree :)

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start small. The dzo at cross keys, John eddows, does so much for the local EMS squads. Each year he pays for Rope rescue experts to come down from N. PA to teach a rope rescue course at the dropzone. he is constantly asking me/ giving me ideas for events involving the dz and the EMS squads. He welcomes the fire trucks w/ their pumpers with open arms. he gives us tours of the aircraft, and detailed explanations of them. Just yesterday he donated a few hundred dollars to my ambuance squad, the proceeds from the Golden knights demo camp.
I really appreciate all that he does, so in return i contact local news agencies. Im in the middle of writing stories for First Responder, a NJ/NY/PA firefighter magazine. Im also composing a story with pictures about the donation last night for several local papers. Ive called senators, written congressmen, and called the news tipline to get media attention about the shutdown we all expereinced, and all this quite successfully too i might add.
point in case, a good DZO will generate good publicity because they run a well organized, friendly buisness. If your dzo is one of those people, help them out. you never know when the story might spread. When I called action news about the shutdown i didnt even name cross keys. I just said 'the skydiving centre is suffering. the owner is loosing money" his resonse was a concerned "Freefall adventures?!? all i hear is good things about that place. I love the stories we do on them! well come out there..."
we cant rely on ignorant (not said in a cruel manner) folks to produce positive stories.. we have to do that for the general public. So come on, write a story. send in a picture. spread some positive vibes. Even posting to open chat rooms on heavily traveled internet sites can help.
lets do our part, this way we do see posititve coverage in the news media.
kel
"i can not attest to what i did, just what i remember...."
~me, after one too many

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I did find an interesting article in the newspaper about skydiving.. I was looking through a local paper hear in St. Louis and came across an article about one of the papers editors making his first skydive @ Quantem Leap in sullivan MO. IT wasnt anythign special but he had nothing but great things to say about skydiving, he made his first AFF jump and documented the whole experience.. IT was nice to see something other than accidents in the paper.

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