Bodyflight.Net 0 #1 November 7, 2005 Greetings! I'm delighted to show you all the new commercial WindWorX did for Appalachian Amusement Center in North Carolina. As marketing director for the time being, I'd love your input. The objective was NOT to paralell skydiving, but to show how much fun it can be for anyone even the whole family. I'd love to know several things: How did you feel watching the commercial (excited, bored, jazzed, happy, laughing) Would this commercial motivate you to visit the website & check it out? Lastly, did you like it? Was it entertaining & fun? Any advice, ideas or tips? File Info: 4 mb .MP4 http://161.58.164.50/tv/Commercial01.mp4 Plays in Quicktime player on my PC Quote Share this post Link to post Share on other sites
Paige 0 #2 November 7, 2005 QuoteHow did you feel watching the commercial (excited, bored, jazzed, happy, laughing) Very excited while watching, makes me want to get out and fly. Actually it makes me very glad I have tunnel time tonight or else I'd be calling them right now QuoteWould this commercial motivate you to visit the website & check it out? I would for sure check out the website after that commercial! I think that will generate a lot of interest from families and kids bugging their parents. QuoteLastly, did you like it? Was it entertaining & fun? Very entertaining. Great grapihcs, video clips, flying, and photos. QuoteAny advice, ideas or tips? FANTASTIC VIDEO!!!!!!!Tunnel Pink Mafia Delegate www.TunnelPinkMafia.com Quote Share this post Link to post Share on other sites
Bodyflight.Net 0 #3 November 7, 2005 Thanks Paige! I'm always glad to get people motivated to fly! I was thinking that the Titles (white text over the flying parts) could be a bit bolder or maybe chunkier so that they are easier to read, that's about the only thing I think I would change Quote Share this post Link to post Share on other sites Paige 0 #4 November 7, 2005 QuoteThanks Paige! I'm always glad to get people motivated to fly! I was thinking that the Titles (white text over the flying parts) could be a bit bolder or maybe chunkier so that they are easier to read, that's about the only thing I think I would change Let me tell you work is ruined for the day That video was a treat! I've been saving some money and paid for the Vegas trip so flying won't be happening as often for a while. That always gets me super amped to fly since its way more fun flying than training. That video just looked like good times with good people, how can you not want that? BOLD would make them stand out more. I think that would be a good suggestion.Tunnel Pink Mafia Delegate www.TunnelPinkMafia.com Quote Share this post Link to post Share on other sites steven1981 0 #5 November 7, 2005 great video dawn added to my fav videos folder The blue sky is pretty but the blue sky with fast air is better gotty love wind tunnels Quote Share this post Link to post Share on other sites PhreeZone 20 #6 November 7, 2005 There appears to be a slight sound glitch at abotu the 58 second mark. I'd shy away from using the vertical still pictures that leaves the black border on the left and right. It just does'nt look right. What is the audience of this? If its TV you better have music rights approved for. Also if its for TV then there were some shots I'd stay away from. Tell us the audience and we can tell you better if it fits or not.Yesterday is history And tomorrow is a mystery Parachutemanuals.com Quote Share this post Link to post Share on other sites Bodyflight.Net 0 #7 November 7, 2005 Hi Phree... The low size does have a glitch here and there.. the full size versions certainly won't. The play method would be home PC and DVD players primarily and obviously a web version too. Not for mainstream TV although visually it could be but it would have to have a different soundtrack to it as you mentioned. The audience being the general public, 20/30 somethings, families with pre-teen & teenage kids, etc. Quote Share this post Link to post Share on other sites MB38 0 #8 November 7, 2005 Half of it was good, half was bad. I got bored after about 5 seconds at the beginning and fast-forwarded through to when the actual flying began. The opening is the biggest downfall of the ad. As a whuffo, I would check out the website... if I got through the first 30 seconds. The flying was great, with the exception of the vertically oriented photographs.I really don't know what I'm talking about. Quote Share this post Link to post Share on other sites tdog 0 #9 November 8, 2005 Ok, you opened a can of worms asking me, as I am in the business of entertainment and have done a lot of professional productions... So I am pretty opinionated... I liked the video, but was not in love with it.... Here are my two cents, all opinion, so take it what it is worth... 1) The WindWorks Productions logo in the beginning... If it is in the real final cut - make it much shorter... 3 seconds is all it takes for us to read it. Also, it takes away from the "product" you are selling... Are you selling a production company or a wind tunnel? I would get rid of it entirely and just start with the "Have you flown in your dreams". Right now, 18% of the airtime is for something unrelated to the tunnel??? 2) The white text "Have you flown in your dreams?" I loved it... It is a cool thing that got my attention, but perhaps the text could get some animation... It looks like simple white letters on a black background... To do text animation well, we are talking lots of effort but minimalistic design, a powerpoint scroll simply will not do... Think the title sequence on hollywood blockbusters or 007... Tears, dissolves, blures, letters rearranging to new words, etc... Even a lens flare movement or something... 3) The text "Have you flown... In your dreams? Now you can fly... For REAL." I love the first half... The second half is a let down... You are selling the wonderful concept of making dreams come true... AWESOME IDEA... So, keep the dream theme solid... Perhaps: "Have you flown... In your dreams... Now your dreams... Come true..." And fade to black between "in your dreams..." and "Now your dreams"... So it adds drama and makes it two separate thoughts... 4) "No parachute required". Kill it... You are selling a wind tunnel, as you said... There is no need to even get the people thinking (distracted) about something like skydiving.... Keep their mind on flying... Keep them sold on flying their body and living their dreams... 5) "Bodyflight" "Sport and Life Stye" "Kids and Adults" over the video takes away from what is going on... Perhaps strobe that in between pictures or put it in the corner... BUT, I think... Why say it at all? The audience is not stupid... You have wonderful pictures of kids flying... If you want to sell the idea of family outings, a cut of a father and daughter getting ready on the ground, then flying, will tell the audience more than the text... Tell your story in the images, don't make the audience read a script... 6) If you are selling the wind tunnel website... You need to add emphasis to the site... It should have some solo time on the screen... The video needs an ending... A punctuation mark... Having the domain name on top of videos that match the same tempo of the rest of the commercial just does not end it or make me go "wow"... If you want the video to keep playing, burr it out and take its level down to 50%. 7) Video cuts... They were high energy... But, they were all the exact same length, tempo, etc... Perhaps you need to "spike the curve" and throw in something in the middle that punches out... Something that someone will remember when they walk away... I honestly don't remember any one image (other than the clouds in the opening sequence and the first still photo you zoom out on)... I guess what I am saying is, break up the beat... Do you have a 10 second awesome video of one person flying - doing some transitions... I think this might educate the wuffo better, so they can see that you are really flying, not just "striking a pose" and holding it... The carving videos I have seen of the Orlando rats from skydivingmovies comes to mind... Where someone is carving around another person or transitioning... 8) Bring the human element back at the end... Flying in the tunnel is so foreign to people they might not visualize they can do it... Seeing a few excited customers getting out and high-fiving eachother or jumping in exitement, or just even a slow-mo closeup of someone smiling, will let the audience know that humans (hence them) are able to do this. I hope I did not offend you by tearing it apart so much, but I really think you have a great start!!! Quote Share this post Link to post Share on other sites Bodyflight.Net 0 #10 November 8, 2005 Tdog, first.. THANKS! Real Opinions are what I'm after of course! I think everything you said sounds like 'good tips' and are worth considering during revision! You also offerd some great solutions to a couple of already know problem areas! I don't feel like you 'tore' it up.. so no harm done! Thanks for taking the time! Quote Share this post Link to post Share on other sites PhreeZone 20 #11 November 8, 2005 If you are going to keep the street post shot, refilm it so the lens glare is at another angle because that shot just is not working for me. Also the ending shot of looking down at the grate while spinning is useless on a whuffo since the don't know what it is. Personally.. I'l probally shy away completely from the stills because they really are not adding anything that a shot video clip of the same length would have. Also decide if you are wanting to run in wide screen or full screen instead of swapping with all the pictures.Yesterday is history And tomorrow is a mystery Parachutemanuals.com Quote Share this post Link to post Share on other sites Bodyflight.Net 0 #12 November 8, 2005 thanks Phree Quote Share this post Link to post Share on other sites seatac 0 #13 November 9, 2005 Commercial has some neat pictures - I have not ever heard of this wind tunnel though. Is it more of an amusement style ride for the general public or can skydivers use it too? If targeted towards skydivers - will you be having any camps like an Airspeed camp? Quote Share this post Link to post Share on other sites Bodyflight.Net 0 #14 November 9, 2005 You can find many threads about AAC here in dz.com, not really new, but not highly publicized since it's not fully operational yet... it's mostly a word of mouth thing at this point... sometime in Spring/Summer maybe it will be open full time, etc. Skydivers, 4 way teams, military guys & tunnelrat types all use it right now with the occasional beginners or locals mixed in. (ON TOPIC) The commercial is targeted at beginners and families etc, not skydivers so much. Quote Share this post Link to post Share on other sites Join the conversation You can post now and register later. If you have an account, sign in now to post with your account. Note: Your post will require moderator approval before it will be visible. 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Paige 0 #4 November 7, 2005 QuoteThanks Paige! I'm always glad to get people motivated to fly! I was thinking that the Titles (white text over the flying parts) could be a bit bolder or maybe chunkier so that they are easier to read, that's about the only thing I think I would change Let me tell you work is ruined for the day That video was a treat! I've been saving some money and paid for the Vegas trip so flying won't be happening as often for a while. That always gets me super amped to fly since its way more fun flying than training. That video just looked like good times with good people, how can you not want that? BOLD would make them stand out more. I think that would be a good suggestion.Tunnel Pink Mafia Delegate www.TunnelPinkMafia.com Quote Share this post Link to post Share on other sites
steven1981 0 #5 November 7, 2005 great video dawn added to my fav videos folder The blue sky is pretty but the blue sky with fast air is better gotty love wind tunnels Quote Share this post Link to post Share on other sites
PhreeZone 20 #6 November 7, 2005 There appears to be a slight sound glitch at abotu the 58 second mark. I'd shy away from using the vertical still pictures that leaves the black border on the left and right. It just does'nt look right. What is the audience of this? If its TV you better have music rights approved for. Also if its for TV then there were some shots I'd stay away from. Tell us the audience and we can tell you better if it fits or not.Yesterday is history And tomorrow is a mystery Parachutemanuals.com Quote Share this post Link to post Share on other sites
Bodyflight.Net 0 #7 November 7, 2005 Hi Phree... The low size does have a glitch here and there.. the full size versions certainly won't. The play method would be home PC and DVD players primarily and obviously a web version too. Not for mainstream TV although visually it could be but it would have to have a different soundtrack to it as you mentioned. The audience being the general public, 20/30 somethings, families with pre-teen & teenage kids, etc. Quote Share this post Link to post Share on other sites
MB38 0 #8 November 7, 2005 Half of it was good, half was bad. I got bored after about 5 seconds at the beginning and fast-forwarded through to when the actual flying began. The opening is the biggest downfall of the ad. As a whuffo, I would check out the website... if I got through the first 30 seconds. The flying was great, with the exception of the vertically oriented photographs.I really don't know what I'm talking about. Quote Share this post Link to post Share on other sites
tdog 0 #9 November 8, 2005 Ok, you opened a can of worms asking me, as I am in the business of entertainment and have done a lot of professional productions... So I am pretty opinionated... I liked the video, but was not in love with it.... Here are my two cents, all opinion, so take it what it is worth... 1) The WindWorks Productions logo in the beginning... If it is in the real final cut - make it much shorter... 3 seconds is all it takes for us to read it. Also, it takes away from the "product" you are selling... Are you selling a production company or a wind tunnel? I would get rid of it entirely and just start with the "Have you flown in your dreams". Right now, 18% of the airtime is for something unrelated to the tunnel??? 2) The white text "Have you flown in your dreams?" I loved it... It is a cool thing that got my attention, but perhaps the text could get some animation... It looks like simple white letters on a black background... To do text animation well, we are talking lots of effort but minimalistic design, a powerpoint scroll simply will not do... Think the title sequence on hollywood blockbusters or 007... Tears, dissolves, blures, letters rearranging to new words, etc... Even a lens flare movement or something... 3) The text "Have you flown... In your dreams? Now you can fly... For REAL." I love the first half... The second half is a let down... You are selling the wonderful concept of making dreams come true... AWESOME IDEA... So, keep the dream theme solid... Perhaps: "Have you flown... In your dreams... Now your dreams... Come true..." And fade to black between "in your dreams..." and "Now your dreams"... So it adds drama and makes it two separate thoughts... 4) "No parachute required". Kill it... You are selling a wind tunnel, as you said... There is no need to even get the people thinking (distracted) about something like skydiving.... Keep their mind on flying... Keep them sold on flying their body and living their dreams... 5) "Bodyflight" "Sport and Life Stye" "Kids and Adults" over the video takes away from what is going on... Perhaps strobe that in between pictures or put it in the corner... BUT, I think... Why say it at all? The audience is not stupid... You have wonderful pictures of kids flying... If you want to sell the idea of family outings, a cut of a father and daughter getting ready on the ground, then flying, will tell the audience more than the text... Tell your story in the images, don't make the audience read a script... 6) If you are selling the wind tunnel website... You need to add emphasis to the site... It should have some solo time on the screen... The video needs an ending... A punctuation mark... Having the domain name on top of videos that match the same tempo of the rest of the commercial just does not end it or make me go "wow"... If you want the video to keep playing, burr it out and take its level down to 50%. 7) Video cuts... They were high energy... But, they were all the exact same length, tempo, etc... Perhaps you need to "spike the curve" and throw in something in the middle that punches out... Something that someone will remember when they walk away... I honestly don't remember any one image (other than the clouds in the opening sequence and the first still photo you zoom out on)... I guess what I am saying is, break up the beat... Do you have a 10 second awesome video of one person flying - doing some transitions... I think this might educate the wuffo better, so they can see that you are really flying, not just "striking a pose" and holding it... The carving videos I have seen of the Orlando rats from skydivingmovies comes to mind... Where someone is carving around another person or transitioning... 8) Bring the human element back at the end... Flying in the tunnel is so foreign to people they might not visualize they can do it... Seeing a few excited customers getting out and high-fiving eachother or jumping in exitement, or just even a slow-mo closeup of someone smiling, will let the audience know that humans (hence them) are able to do this. I hope I did not offend you by tearing it apart so much, but I really think you have a great start!!! Quote Share this post Link to post Share on other sites
Bodyflight.Net 0 #10 November 8, 2005 Tdog, first.. THANKS! Real Opinions are what I'm after of course! I think everything you said sounds like 'good tips' and are worth considering during revision! You also offerd some great solutions to a couple of already know problem areas! I don't feel like you 'tore' it up.. so no harm done! Thanks for taking the time! Quote Share this post Link to post Share on other sites
PhreeZone 20 #11 November 8, 2005 If you are going to keep the street post shot, refilm it so the lens glare is at another angle because that shot just is not working for me. Also the ending shot of looking down at the grate while spinning is useless on a whuffo since the don't know what it is. Personally.. I'l probally shy away completely from the stills because they really are not adding anything that a shot video clip of the same length would have. Also decide if you are wanting to run in wide screen or full screen instead of swapping with all the pictures.Yesterday is history And tomorrow is a mystery Parachutemanuals.com Quote Share this post Link to post Share on other sites
Bodyflight.Net 0 #12 November 8, 2005 thanks Phree Quote Share this post Link to post Share on other sites seatac 0 #13 November 9, 2005 Commercial has some neat pictures - I have not ever heard of this wind tunnel though. Is it more of an amusement style ride for the general public or can skydivers use it too? If targeted towards skydivers - will you be having any camps like an Airspeed camp? Quote Share this post Link to post Share on other sites Bodyflight.Net 0 #14 November 9, 2005 You can find many threads about AAC here in dz.com, not really new, but not highly publicized since it's not fully operational yet... it's mostly a word of mouth thing at this point... sometime in Spring/Summer maybe it will be open full time, etc. Skydivers, 4 way teams, military guys & tunnelrat types all use it right now with the occasional beginners or locals mixed in. (ON TOPIC) The commercial is targeted at beginners and families etc, not skydivers so much. Quote Share this post Link to post Share on other sites Join the conversation You can post now and register later. If you have an account, sign in now to post with your account. Note: Your post will require moderator approval before it will be visible. Reply to this topic... × Pasted as rich text. Paste as plain text instead Only 75 emoji are allowed. × Your link has been automatically embedded. Display as a link instead × Your previous content has been restored. Clear editor × You cannot paste images directly. Upload or insert images from URL. Insert image from URL × Desktop Tablet Phone Submit Reply 0
seatac 0 #13 November 9, 2005 Commercial has some neat pictures - I have not ever heard of this wind tunnel though. Is it more of an amusement style ride for the general public or can skydivers use it too? If targeted towards skydivers - will you be having any camps like an Airspeed camp? Quote Share this post Link to post Share on other sites
Bodyflight.Net 0 #14 November 9, 2005 You can find many threads about AAC here in dz.com, not really new, but not highly publicized since it's not fully operational yet... it's mostly a word of mouth thing at this point... sometime in Spring/Summer maybe it will be open full time, etc. Skydivers, 4 way teams, military guys & tunnelrat types all use it right now with the occasional beginners or locals mixed in. (ON TOPIC) The commercial is targeted at beginners and families etc, not skydivers so much. Quote Share this post Link to post Share on other sites
